#32 of 51 by Cost

2026 Wisconsin Car Insurance Calculator

Estimate your monthly premium based on The Badger State averages

Wisconsin state flag — 2026 car insurance rates

Rate Calculator

$184
per month
$2,208
per year
Updated July 1, 2026

Local insurance tip

Wisconsin is one of the few states that requires Underinsured Motorist coverage in addition to Uninsured Motorist coverage. Make sure your UIM limits match your liability limits, carrying high liability but low UIM means you are well protected if you cause an accident but poorly protected if a minimally insured driver causes one.

Cost Breakdown

Average Monthly Insurance Rate by Coverage Level
CoverageMonthlyDescription
WI minimum$86Legal bare minimum (liability only)
Standard liability$138High Liability, no physical damage
Full coverage$184Comprehensive ($500 ded.)
Premium protection$250Max liability ($250 ded.)
Average Monthly Insurance Rate by Age Group
AgeRiskMonthly
16-19Very high$543
20-24High$304
25-54Standard$184
55-69Low$175
70+Moderate$230
Average Monthly Insurance Rate by Driving History
ViolationRiskMonthly
CleanStandard$184
Speeding TicketModerate$224
At-Fault AccidentHigh$272
DUI / DWIVery high$524

Wisconsin Snapshot · July 2026

Wisconsin Car Insurance Rates by County July 2026

$184/mo

State avg (-25% US AVG)

#32

National Rank

54%

County Spread

Rate by Neighboring States (5)

Average Monthly Insurance Rate by State
RankStateMonthly Population
1Michigan$308+67%9,860,027
2Illinois$222+21%12,803,154
3Minnesota$218+18%5,297,185
4Wisconsin$1845,676,130
5Iowa$182-1%3,033,961

State Insight

Wisconsin sits in the affordable tier among its neighbors. Michigan is the most expensive neighbor by a dramatic margin, Detroit's legacy costs keeping it well above Wisconsin despite post-reform improvements. Illinois is the next most expensive, Cook County's outsized influence pulling it above Wisconsin. Minnesota is modestly above Wisconsin. Iowa is the most affordable neighbor, its minimal litigation activity keeping it just below Wisconsin's average.

Rate by Cities (Top 30)

Average Monthly Insurance Rate by City
RankCityMonthly Population
1Milwaukee$222+21%807,683
2Kenosha$199+8%112,912
3Oak Creek$192+4%34,451
4Franklin$190+3%34,863
5Racine$189+3%127,302
6Wisconsin Rapids$189+3%34,763
7Stevens Point$181-2%38,295
8Menomonee Falls$173-6%35,651
9Oconomowoc$173-6%33,830
10Manitowoc$172-7%40,220
11Eau Claire$171-7%81,075
12La Crosse$170-8%63,587
13Brookfield$170-8%41,111
14Chippewa Falls$169-8%31,469
15New Berlin$168-9%39,445
16Watertown$168-9%31,134
17Waukesha$167-9%95,015
18Madison$166-10%267,757
19Wausau$166-10%54,974
20West Bend$165-10%49,012
21Sun Prairie$158-14%36,294
22Janesville$157-15%72,323
23Fond du Lac$157-15%60,763
24Beloit$154-16%48,929
25Sheboygan$153-17%63,491
26Oshkosh$152-17%80,708
27Green Bay$149-19%178,024
28Appleton$149-19%116,633
29Neenah$146-21%42,696
30De Pere$146-21%41,178

Compared to WI avg ($184)

City Insight

Milwaukee leads the state but at a level that is modest by national standards for a city its size. The Kia and Hyundai theft surge pushed it above the state average but hasn't produced the dramatic outlier effect seen in cities like Detroit or Chicago. Green Bay and Appleton are the most affordable major cities, their Fox Valley demographics and lower claim frequency keeping rates well below Milwaukee and the Chicago-adjacent southeastern corridor.

Rate by Counties (72)

Average Monthly Insurance Rate by County
RankCountyMonthly Population
1Burnett$233+27%13,890
2Polk$232+26%44,748
3Washburn$229+24%17,568
4Barron$224+22%45,597
5Rusk$222+21%14,611
6Sawyer$222+21%16,908
7Pepin$221+20%7,535
8Milwaukee$218+18%947,471
9Buffalo$215+17%14,739
10Taylor$211+15%18,391
11Florence$210+14%3,697
12Forest$208+13%8,823
13Trempealeau$208+13%29,849
14Dunn$208+13%43,203
15Richland$207+13%17,668
16Juneau$207+13%27,546
17Bayfield$207+13%12,623
18Adams$206+12%15,717
19Marquette$206+12%14,114
20Ashland$206+12%17,718
21Iron$206+12%5,854
22Vernon$206+12%30,224
23Pierce$205+11%47,790
24Price$205+11%13,915
25Vilas$205+11%21,300
26Marinette$203+10%44,320
27St. Croix$200+9%77,253
28Clark$200+9%37,656
29Crawford$199+8%16,209
30Jackson$199+8%18,934
31Grant$198+8%53,800
32Monroe$196+7%44,683
33Kenosha$195+6%159,162
34Lafayette$195+6%16,094
35Waushara$195+6%21,503
36Iowa$194+5%22,582
37Sauk$193+5%70,888
38Green Lake$193+5%20,139
39Chippewa$192+4%60,954
40Green$189+3%33,276
41Oconto$189+3%34,475
42Wood$189+3%84,230
43Oneida$189+3%34,771
44Lincoln$187+2%32,141
45Portage$186+1%67,725
46Langlade$186+1%20,089
47Douglas$185+1%44,543
48Waupaca$185+1%59,836
49Racine$184205,381
50Menominee$1844,133
51Shawano$179-3%37,637
52Kewaunee$179-3%21,203
53Door$178-3%27,226
54Walworth$175-5%103,131
55Eau Claire$175-5%101,315
56Columbia$173-6%53,034
57Marathon$173-6%124,870
58Manitowoc$172-7%80,874
59La Crosse$172-7%113,595
60Ozaukee$171-7%87,653
61Waukesha$170-8%394,682
62Calumet$169-8%25,064
63Washington$168-9%131,922
64Jefferson$168-9%75,521
65Dodge$167-9%91,221
66Dane$164-11%485,251
67Fond du Lac$160-13%96,420
68Rock$160-13%159,501
69Sheboygan$157-15%115,316
70Outagamie$153-17%194,622
71Brown$151-18%254,666
72Winnebago$151-18%165,130

Compared to WI avg ($184)

County Insight

Milwaukee County leads the state, with Polk and Burnett counties in the northwest surprisingly close behind. Their elevated rates likely reflecting higher uninsured driver exposure and limited emergency response infrastructure along the Minnesota border. Brown and Winnebago counties anchoring Green Bay and Oshkosh are among the most affordable, a notable contrast given their size.

What Every Wisconsin Driver Needs To Know

What are the minimum car insurance requirements in WI for 2026?

Wisconsin requires 25/50/10 liability minimums: $25,000 bodily injury per person, $50,000 per accident and $10,000 for property damage. Wisconsin also mandates $25,000/$50,000 in Uninsured Motorist coverage and $50,000 in Underinsured Motorist coverage, making it one of the more comprehensive minimum requirement sets in the Midwest.

Why did Milwaukee's insurance rates spike in recent years?

Milwaukee became a focal point of a national wave of Kia and Hyundai thefts beginning around 2021, stemming from a widely shared social media trend exploiting a security vulnerability in certain model years. At its peak, Milwaukee recorded theft rates among the highest of any U.S. city. While manufacturer software patches have slowed the trend, the claims impact on local insurers continues to weigh on Milwaukee-area premiums.

Does Wisconsin require both Uninsured and Underinsured Motorist coverage?

Yes, Wisconsin is one of a minority of states requiring both. Uninsured Motorist (UM) covers you when the at-fault driver has no insurance at all. Underinsured Motorist (UIM) covers the gap when the at-fault driver has insurance, but their limits are too low to cover your full damages. Together they form a complete safety net against inadequately insured drivers.

What happens if I drive without insurance in Wisconsin?

Driving uninsured in Wisconsin results in a fine of up to $500 for a first offense, with higher fines for repeat violations. Your vehicle registration may be suspended and you may be required to file an SR-22 for three years. Wisconsin also imposes a $60 reinstatement fee. Notably, Wisconsin allows uninsured drivers to be sued directly for damages they cause, with no liability insurance to absorb the judgment.

Sources: Wisconsin DMV